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DENIM
GENERATION


From classic blue jeans to mid-season outerwear: don't miss out on the new denim looks from the Kids' Collection.

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New arrivals
€ 15,95
2 Colors
New arrivals
€ 17,95
6 Colors
New arrivals
€ 25,95
New arrivals
€ 17,95
3 Colors

Inside Benetton

History. Savoir-faire. Social commitment. Campaigns. Background. Discover United Colors of Benetton from the inside.

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Telare la Materia Milan Green&Blue 2024 Festival

A sustainable design project, curated by Davide Balda and in collaboration with United Colors of Benetton, presented during the Green&Blue Festival.

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